Principles of services marketing (Record no. 48)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00464nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211114211114b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780077152345 |
| Qualifying information | Paperback |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DMUL |
| Language of cataloging | eng |
| Transcribing agency | DMUL |
| Description conventions | rda |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802/ |
| Item number | PAL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Palmer, Adrian |
| Relator term | author |
| 245 #0 - TITLE STATEMENT | |
| Title | Principles of services marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7 |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Name of producer, publisher, distributor, manufacturer | McGraw Hill Education, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2014 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 495 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Service industries Marketing. |
| Date last seen | Inventory number | Total Checkouts | Full call number | Barcode | Copy number | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Withdrawn status | Home library | Current library | Shelving location | Date acquired |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 19/06/2024 | 00098 | 658.802/ PAL C.1 | 00098 | 1 | 14/11/2021 | Books | Dewey Decimal Classification | Global MBA | DMU Dubai Library | DMU Dubai Library | Global MBA | 14/11/2021 | |||||
| 19/06/2024 | 00209 | 658.802/ PAL C.2 | 00209 | 2 | 14/11/2021 | Books | Dewey Decimal Classification | Global MBA | DMU Dubai Library | DMU Dubai Library | Global MBA | 14/11/2021 | |||||
| 19/06/2024 | 00210 | 658.802/ PAL C.3 | 00210 | 3 | 14/11/2021 | Books | Dewey Decimal Classification | Global MBA | DMU Dubai Library | DMU Dubai Library | Global MBA | 14/11/2021 |